Jobs

Marketing

Content Marketing Manager

In a Nutshell:

Gaditek is looking for a Content Marketing Manager, who will defines and executes the strategy for content marketing initiatives across multiple platforms and formats, to drive thought leadership, traffic and sign ups. The role is both critical to establishing one of the Cloudways as a brand, and  delivering quality traffic that converts to users.

Once you are here, you will:

  • Own and execute content strategy and plan to 2X traffic, signups and conversions from the blog within 12-months
  • Outrank competitors on Key Landing Pages in next 6 months with 2X Traffic Improvement from Organic
  • Own content for product launches to maximize and drive key performance outcomes
  • Own content team quality & efficiency KPIs
  • Generate 2500 MQLs with 50 B+ Customer Case Studies in next 12-months
  • Collaborate with marketing leadership to develop and execute holistic content marketing strategy across all channels to drive results around organic search (impressions, clicks), CTA clicks, signups & conversions
  • Conduct competitive analysis and audits to ensure we are ahead of the curve
  • Collaborate with the SEO and Customer Success teams to overhaul landing pages with “4 steps of buyer decision process”
  • Improve the visitor flow on the pages by continuous monitoring through hotjar.
  • Define process/criteria and collaborate with CS teams to identify the right customers (according to their ARPU, brand value, persona etc)
  • Preparing final analysis reports for the stakeholders to understand the data analysis steps, enabling them to take important decisions based on various facts and trends

What does GADITEK offer you?

Gaditek is home to some of the best talents in the world. We have an unstoppable team of 800+ employees working on our 7 Global SaaS Brands across 6 hottest industries including Cyber Security, Digital Media, Managed Cloud, Life Style, Web.3.0, and Venture Building as a Service.

Gaditek is a Product-based company that is focused on just one thing: keeping you relevant in the market and in this age. The world of tech is moving fast, and we help our global brands meet the ever-changing needs of their customers. We take pride in our diverse, international team and the flexible and full-time opportunities we offer. With millions of customers in over 150 countries, we can already feel our impact on the world.  

Together as one, we dream big, are fun people to work with, and execute big ideas. But we also purposefully find ways to allow our teams to enjoy working together. As a result, we’re among the best companies to work for with a plethora of benefits and an amazing culture.

Relevant Experience:

  • BA/BS degree or equivalent working experience (Mass Communications, Marketing, Computer Science)
  • 4-6 years of experience in producing content for the web specifically, as well as channel-specific knowledge (blog, web copy, social media, etc.)
  • Past experience of working with SEO content, landing page copywriting, CRO.
  • In-depth knowledge of the content clusters, co-creating content with influencers and customers.
  • Experience in producing smart CTAs according to the visitor lifecycle stage
  • Advance knowledge of Google Analytics and other content analytics tools.
  • Advance knowledge of content decay and improving old content
  • Knowledge of internal linking techniques
  • Able to build content distribution plans for different content types
  • Understand the buyer decision process and content needed to help customer make a decision
  • Good time-management & team management skills
Apply - Content Marketing Manager

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